← Back to EzWrite

How to Apologize to a Client Without Sounding Weak (or Fake)

You messed up, missed a deadline, or shipped something wrong, and now you have to write the apology. You want it to sound sincere and professional, not like a lame excuse and not like you're groveling either. Finding that balance is hard when you're already stressed about the mistake.

How you’d normally write it

hey so sorry the order was late again, was a mess with our supplier, i know this happened before too, not sure what else to say honestly

What EzWrite gives you
Empathetic

I wanted to personally apologize for the delay with your order. I know this isn't the first time, and I completely understand your frustration. We're addressing the issue with our supplier so it doesn't happen again. Thank you for your patience, I really appreciate it.

Professional

I'm writing to apologize for the delay in delivering your order. The issue stemmed from a supplier delay, which we're actively working to resolve so it doesn't happen again. I appreciate your understanding and I'm available for any questions.

Direct

Sorry for the delay, I know this has happened before. It was a supplier issue and we're fixing it so it won't happen again. Thanks for bearing with us.

Got a similar apology to write right now? Type your message just as it comes out and try EzWrite free, no account required.

Try it with my own message
Free, no card, no account needed
Made with EzWrite